Nikon officially confirms that a professional mirrorless camera is in the works

Will Nikon base their upcoming Mirrorless camera on the DF? (image via Nikon)

Nikon's mirrorless ambitions were confirmed a few days back as Nikon's President Mr Kazuo Ushida , revealed Nikon's future camera strategy which includes the release of new professional grade SLR cameras and Mirrorless systems which would include the best of Nikon's current technology . The camera(s) , which will probably feature an APS-C or most probably a 35mm size sensor will be much bigger than the 1" sensors which were featured on Nikon's somewhat experimental Nikon 1 series mirrorless cameras launched 7 years back . The new camera , which we hope would sit in the position occupied by the current Df ,would mean that Nikon would be selling 4 full frame options (if you count out the D610 which would probably get axed as the D700/750 is successful) with one mirrorless option and FX options . This , if launched , will give Nikon the push it needs to compete with Sony who has basically enjoyed a total monopoly in the sensor size thanks to successful iterations of the A7R , 7S and the A9 series cameras .

So now that the whole saga is confirmed for launch , the next question is when ?, well sadly Nikon did not mention a specific time frame in their return statement issued to Dpreview (Nikon was asked by Dpreview to clarify Mr Ushida's statement ) .This means that Nikon may launch the camera during their 100th Anniversary celebration this month , or "soon" (whenever that is, it can be this year or even 2018!) .

So , will a Mirrorless Nikon camera cannibalize their DSLR sales ? , well probably not for a few more years . Nikon for starter is still devoted to its Nikon F mount and even if they launch a new mount (lets say - Nikon N) , those hundreds of Nikon F mount lenses and DSLR bodies will still be in production as the professional Nikon users will still buy Nikon DSLR's unless they can design a ultra fast -focusing adapter which would accept the Nikon F lenses . Although the first generation (like any first gen product) will not be the "DSLR Killer" Nikon aims at , it will be the start of the end for the good 'ol SLR's as technology will improve considerably over the years and it will reach a point where on chip detection will defeat the mirror based focusing systems . The new Nikon Mirrorless camera will be similar to the first gen Sony A7 - not as impressive as the SLR offering at first , but after a few generations (and if they play their advertising and technology cards right) will be a gamechanger .

Written by Rakitha for MasHD

Source - petapixel

Comments

iPad (2022) and iPad Pro with M2 announced

Apple has announced their latest iteration of the iPad (entry level model) and the iPad Pro lineup with the new M2 processor. The event, held on the 18th of October as a recorded session displayed the key features of the iPads with the most significant being the base model iPad which has now received an upgrade. iPad 2022 This model of the base model iPad ditches the almost 12 year old home button and display layout and goes for a cleaner display only design found on the iPad Air . The chassis, which now comes with flatter sides and a TouchID fingerprint sensor on the top has also abandoned the lightning port in favor of USB C and it also comes with a set of pogo style connectors for accessories including a keyboard with trackpad. Internally, the iPad comes either as a Wifi only (Wifi6) and a 5G cellular model and is offered with 64 or 256GB of storage. The processor has also been upgraded to the Apple A14 which is the same found on the iPhone 12 series and last year's iPad Air. L

HTC One to sell as TD 101 at China Mobile

HTC decided to invest in such a brand by launching the One series of smartphones last year, although the company was not able to impose its own product names to certain carriers. Then, just a few days ago, the company launched the HTC One, which is going to be the company’s only One-branded handset this year, a make-or-break kind of project for the Taiwanese Android maker that’s still having a tough time fighting against the competition, especially Samsung. We were under the impression that HTC will further invest in its One brand and not budge to carrier demands anymore when it comes to changing the name of the product – in the U.S., AT&T, Sprint and T-Mobile are going to sell it as the HTC One. But it looks like things aren’t necessarily so, and no, it’s not Verizon that’s going to get its way selling the One as the Droid DNA Plus, as it was recently rumored. We’re looking at China Mobile this time around, which has announced the HTC One as the HTC TD 101. That’s certa

Google Pixel 7 and Pixel 7 pro along with Pixel watch unveiled.

Google announced their latest Pixel 7 and Pixel 7 Pro smartphones along with the Pixel Watch - google's first wearable at a special launch event today. The devices, which are powered by Google's second generation Tensor SOC bring major improvements in photography which has always been Google's highlight. Google Pixel 7 and Pixel 7 Pro. Google's Pixel 7 and the Pixel 7 Pro are Google's latest flagship phones for 2022. The devices, which have been developed around the Tensor G2 - Google's second generation processor developed on a 4nm architecture. The chipset, which consists of 2 Cortex X1 cores, 2 Cortex A78 cores and 4 Cortex A55 cores with a Mali G710 MC10 GPU cores and the chip is paired with 8GB of RAM for the Pixel 7 and 12GB RAM for the Pro variant. Both models come with 128 / 256GB of UFS 3.1 storage and the pro model comes with 512GB. The phones, which come with two different display sizes consist of a 6.3" 2400x1080 AMOLED display with 90Hz refre

MasHD Blog

Search This Blog