MasHD Blog

Sony has officially announced their latest iteration (3rd generation ) of the high resolution Sony A7 R line . The new camera , which is named as the A7RIII (or in its unofficial moniker - A7R mk3) brings major improvements to the camera series with some features borrowed from the A9 , including an excellent AF system , double the battery life , pixel shift technology,  advanced EVF and a full pixel readout for video . Thus , the A7R III is probably the most well spec'd mirrorless camera to date . Related - Sony G 24-105mm f4 and 400mm f2.8 development plans announced Features Design wise ,the new Sony A7RIII features a more ergonomical design with the grip and layout based on the Sony A9's specifications .  The addition of a tilt able touchscreen also makes it a joy to use in conditions where a joystick is not convenient. The new camera also features support for Dual SD card slots - a much needed feature as none of the pr...