MasHD Blog

Designed around ARRI's new LF - Large format sensor with a 36.7 x 25.54 mm size m the new ARRI Alexa LF is the latest 4.4K capable cinema camera from the German manufacturer . The new camera , designed to record 4K in 3 different sensor crop options - LF 16:9 Sensor Mode - Maximizes lens options while meeting 4K deliverable standards in UHD 4K. LF 2.39:1 Sensor Mode - Combines a cinematic widescreen image with high frame rates for slow motion LF Open Gate Sensor Mode - Delivers the ALEXA family's optimal pixel size for highest overall image quality results in a 4448 x 3096 picture . The ARRI LF ,with theoretically shoots 4.5K also has a Log C color profile and has a 16bit color depth. The camera has a F-LCOS -with 1280 x 768 pixel resolution viewfinder and also supports ARRI's 5GHZ video wireless transmission protocol (WVS), the camera also has dual audio channels and has a maximum broadcast range of 600m . Designed around the ARRI LPL mount , the camera suppo...

After the near-disastrous fire-phone smartphone , we all thought that Amazon gave up on the idea of venturing into uncharted territory  , but now the company is back with its new Echo wireless smart-speaker system , this cylindrical speaker - which costs $199 if you don't have a Amazon prime account (Prime users can bag one up for $99) can play streaming music via Bluetooth once you install the companion app on your iOS or Android device , the device also has Wifi which allows the device to reveal its secret weapon - Alexa (Personal assistant) , this personal assistant uses omni-directional microphones to listen to the keyword "Hey Alexa" and the question and task following it . Alexa is "always On" and it is connected to the internet via Wifi , you can assisn tasks , set reminders or ask  silly questions like the ones said in this rather cheesy commercial which reminds us of the 90's TV commercials designed to teach people how to use the internet . Whate...